‘Fashion comes and goes but style is timeless’.
Boogy Maboi dresses to the beat of her drum, conforming to fashion trends or adhering to style rules is not a priority for her. She possesses a natural talent for effortlessly combining unexpected pieces and flawlessly pulling them off. Embodying an eclectic, bold, campy, and attitude-filled esthetic, Maboi’s fashion choices are truly one-of-a-kind.
Lethabo Maboi, also known as Boogy, is a highly skilled Fashion Stylist and the creative force behind the esteemed fashion agency, Styled By Boogy. Boogy’s impressive career began with her first client, renowned South African rapper Khuli Chana, and an esteemed UK streetwear label named Box Fresh. Since then, she has had the privilege of collaborating with prestigious brands such as MTV, Nike, Puma, Remi Martin, and Woolworths, just to name a few. Additionally, Boogy has had the honor of styling some of the most prominent figures in the African entertainment industry. Notably, what sets Boogy apart is her remarkable humility. Unlike other stylists, she doesn’t prioritize her own personal style or impose it upon her clients. Instead, she is dedicated to enhancing her clients’ unique qualities, ultimately empowering them to become the best versions of themselves.
In 2020, Lethabo opened a wardrobe hire studio as a way to give back to the community in the hope of inspiring future stylists.
Boogy Maboi is our style crush, and we love her eye-catching, unique, eclectic, unpredictable, and authentic style. Style isn’t wearing clothes that are “not you” or being a slave to the latest trends. Style is about finding great clothes that work for you and your lifestyle.
Instagram: @boogymaboi / @StyledByBoog
Facebook: Lethabo Boogy Maboi